CAMPAIGNS
During my internship at Breaktime Media and Dailybreak.com I worked on many sponsored campaigns. The experience was very hands on, I assisted in the building of 10 campaigns while I was there. Each campaign is created to promote the clients through the Dailybreak platform. Which has thousands of viewers daily and makes the ad experience entertaining.
SOCIAL BANNERS
For each campaign advertisements are put out throughout different websites that entertain their target market. I was tasked with creating the banners that Breaktime Media would post, these banners would then lead to the campaign on Dailybreak.com. Below are the advertisements that were published with the campaigns. The goal was to complement the banners content to each chosen promoted platform, peaking interest without blaring the advertisement.
Campaigns: Crockpot Crocktober, Dunkin’ at Target, Meijer Nature’s Recipe, General Mills Holiday Baking, SC Johnson Life Stages, Walmart Wellness, Exxon Mobil 1 and Hotwheels More Cheer, SC Johnson Thanksgathering
INFOGRAPHICS
Every quarter Breaktime Media takes all of the analytics from a successful campaign and creates an infographic to visually display their strengths to clients. I was tasked to create the Infographics summing up one of their most successful campaigns, Oreo Cookies & Game of Thrones at Target, along with a survey for insight on
skin care products.